Amsterdam, 26 NOVEMBER 2020 – HMSHost International and NEINVER are proud to open the first food & beverage stores at Amsterdam The Style Outlets, the newest shopping destination of the Netherlands. From today, shoppers will have the opportunity to enjoy Starbucks, Burger Federation and Pommes Frites while they shop, expanding HMSHost’s footprint in Outlet shopping and giving more opportunities for the company to demonstrate their hospitality strengths.
Playing an essential role in every fashion destination, a selection of food & beverage stores provides shoppers with a place to unwind and reboot. HMSHost International is proud to partner with Amsterdam The Style Outlets in bringing shoppers the global coffee darling, Starbucks, as well as international burger favourite The Burger Federation, and local snack hero Pommes Frites. The new stores strengthen the presence of HMSHost International in the Netherlands, building on their presence in the Outlet Shopping Mall category.
"We are proud to expand on our relationship with NEINVER and work together on the Amsterdam The Style Outlet project. One of our key strengths is in creating places that our guests want to be, and I am sure that shoppers looking for an experience that brings great brands, good prices and gorgeous environments together will enjoy the exceptional service at our food & beverage stores and the overall package of Amsterdam The Style Outlets." Says Walter Seib, CEO of HMSHost International.
A seasonal must-have and local delicacy, HMSHost International is also bringing an oliebollen stall to shoppers. All stores will be serving guests takeaway options in line with current Dutch government corona measures. Located only minutes from Amsterdam by train, Amsterdam The Style Outlets give shoppers a mix of premium and new fashion brands, and is the first outlet shopping centre to be opened in the metropolitan area. Building on the historic Sugar City site, Amsterdam The Style Outlets uses their blend of brands, selection of food & beverage stores, and iconic architecture to take shoppers one step further; creating a place of inspiration.